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CENTURY

Corporate Social Responsibility meets property management for NYC residents.

OVERVIEW + CHALLENGE

Century Management is New York’s leading full-service residential property management company. In 2012, under new ownership they set out to completely overhaul their approach to doing business both offline and online.

Internally they made every effort to become a green corporation, increased there contributions to the community with over $5 million to charity, and invested in technology across all devisions. In addition they looked to redevelop their corporate website to act as a marketing tool along with providing residents and shareholders with convenient online tools.

APPROACH + SOLUTION

We created an entirely new platform showcasing a refreshed brand, copy and visual design along with launching online tools for their board members and residents. We set Century apart from the competition, delivering a site design that engages visitors, communicates their many services and leverages latest technology and tools in the property management space.

Their site is fully responsive, translating seamlessly to mobile and tablet – providing them with more than just a website, but their most valuable sales tool and resource.

Since the launch of the first site we designed for Century they have more than doubled their portfolio of properties from forty-eight to over a hundred and counting.

WHAT WE DID

Web Assessment
Scope Consulting
Brand Strategy
Visual Identity
Digital Strategy
Wireframes / Architecture
Content Strategy
Content Development
User Experience
Web Design
Quality Assurance

Managing New York properties is an art.

Century’s website is their most powerful marketing tool, balanced in both form and function, with modern design and useful tools for residents and board  members. The homepage communicates who they are, what they do and why they’re leading the industry when it comes style and performance. 

HOMEPAGE DESIGN
ABOUT  PAGE
SERVICES PAGE

A responsive website makes doing business easy.

Century’s site is fully responsive doubling as their most valuable sales tool along with supporting residents in making on the go payments and maintenance requests.

RESPONSIVE DESIGN
RESIDENTS TOOLS
BRAND DEVELOPMENT

Style that generates credibility.

Century gave us complete creative freedom to craft a brand aesthetic that was tasteful and professional while being progressive. We wanted to create a look and feel that demanded respect, showcased credibility and reflected the quality of the buildings and people they manage.   

IDENTITY
ILLUSTRATIONS
TYPOGRAPHY

HEADLINES


DETAILS


BODY 

ICONS
COLOR SYSTEM

Get The People has been my go to team for my website and all for our marketing materials for nearly five years now. They’ve done two highly effective websites for us over the years that have helped us more than double our portfolio of properties. From day one Rad and Megan have provided valuable solutions for integrating online tools for our team, clients and residents. It is by far our most effective marketing and sales tool.

Mitchell Barry – President, Century Management

Let’s talk about your project.

If you’re are a brand, business, or hell even a human and need a creative partner to help your vision come to life, we’d love to chat.


134 North 4th Street
2nd Floor

Brooklyn, NY 11249


Calling is cool again
917-225-0921

Emails are fine too
hello@getthepeople.com